General FAQ

What is the Look Up Film Challenge?
The I Look Up Film Challenge is your opportunity to produce, shoot, and edit a 2-4 minute documentary style short based on a prompt for the chance to win cash and experiential prizes, distribution at film festivals, and distribution on the AIA online channels as well as partner film and architecture organizations.

How much does it cost?
Nothing! There is no entry fee to participate in the Challenge.

Who are the filmmakers?
The I Look Up Film Challenge is open to filmmakers in the United States.

Is there a limit to the number of people on a team?
No. But we will need to have contact information for every person who participated in the production of the film, and we will need one person to be the team’s representative for all prizes and legal matters.

Does every team member need to register or can the team leader do it?
No. Only the team leader must register, but they must note who all will be part of their team in the registration form.

How do I connect with an architect or filmmaker to collaborate with?
For architects, we encourage you to reach out to your local AIA Component; find the list here.. For filmmakers, reach out to local film organizations, film programs at schools nearby, or film festivals in your area. You may also utilize video sharing sites, such as Vimeo and Youtube, to discover filmmakers in your area, find a style you like, and get in touch with those filmmakers to see if they may be interested.

Can I participate in this challenge if I’ve participated in other Students of the World or CSpence Group film challenges or productions?
Yes! All interested individuals are welcome to participate, regardless of past or current involvement with Students of the World or CSpence Group productions.

What are the films about?
Each team may create a unique film that creatively adheres to the prompt.

Who sees the films?
The CSpence Group staff will pre-screen all submitted films and select 5-10 finalists that adhere to the challenge guidelines and rules. The finalist films will make it to the final judging round. These films will be judged by representatives from the American Institute of Architects, CSpence Group, Students of the World, and professional filmmakers, producers, and directors from across the country.

How long are the films?
Films will have to be 2-4 mins.

Who judges the films?
Judging will be done by architects, media professionals, and the public at large.

What can I do with my film after the Challenge is over?
You may use your film for personal, non-commercial purposes. This means you can include your film in your portfolio of work for future academic and/or professional opportunities. You may distribute your video solely via the Internet through embedded YouTube or Vimeo player links for personal, non-commercial purposes.

What is the time investment?
The time and effort you spend in the challenge will likely play a part in your team’s success. We encourage you to make the best of this opportunity and have fun while doing it!

Technical FAQ

Does the maximum length of the film include credits?
Yes. Please include title/credits in the last 5-10 seconds of the film within the 2-4 min length. The AIA logo will have to be part of the title/credits.

Are credits in the beginning permissible?

Are animations or special effects allowed?

Can I use stock footage or photos?
You may only use third-party images, footage, music, or any other creative/proprietary content for which you have obtained expressed permission to use from all the rights holders. You will have to share these forms with CSpence Group as part of the submission.

Do I need to subtitle my film?
You do not need to subtitle your film, unless soundbites are in another language or audio is difficult to understand.

How do we submit release forms?
Release forms will have to be submitted via the ilookup.wpengine.com site along with your final film.

How do we document public domain or royalty-free music and photos?
Have the person who has the rights to the music or materials sign a release form. Please also include documentation that shows your rights to the music or materials, such as a license, a purchase receipt, or a statement by the author.

Do I need a Location Release to shoot on public property?
No, but you may need a permit. We do not require you to prove to us that you received a permit, but you may be stopped from shooting or even fined if you do not have one. Please check with your local film commissioner.

Can I use my own equipment?
Every team must provide their own equipment. There are no restrictions on the equipment you may use. CSpence Group will not provide equipment to the participating teams.

Who will own the content once I submit it?
Ownership of the content submitted to the I Look Up Film Challenge will remain with the producers / filmmakers. Owners reserve the right to use the film submitted to the challenge for personal purposes. Owners reserve the right to use the film submitted to the challenge for marketing and branding of the firm and/or architectural project. The AIA reserves the right to use the film submitted to the challenge for promotion or distribution in connection to the campaign.

For further questions, email challenge@cspencegroup.com.